ATMOS promotion at Apple

Hi there - wondering how Apple is promoting Spatial Audio inside of Apple Music. More to the point - what advantages might the artist see for spending the additional money for ATMOS mixes? Is there anything Apple can point to that will help convince the artists to have ATMOS mixes done? For instance, will ATMOS music be prioritized vs stereo mixes in the Apple Music catalog? For ATMOS remixes that are then re-released in Apple Music, are they in any way prioritized in placement to the new music available each week? Or, is there any data about the popularity of ATMOS being streamed? How many ATMOS streams vs stereo streams? Etc etc....any data would help the cause. Thanks! J


Posted on Dec 12, 2021 1:29 PM

Reply

Similar questions

1 reply

This thread has been closed by the system or the community team. You may vote for any posts you find helpful, or search the Community for additional answers.

ATMOS promotion at Apple

Welcome to Apple Support Community
A forum where Apple customers help each other with their products. Get started with your Apple Account.